Hello Racers!
Today marks a special day in our organization’s history: We are officially unveiling the new logo for NEMS Racing.
As an organization, it is important that we continue to invest in our future, and having a logo that accurately represents the NEMS Racing brand is a key part of that. Updating a logo is a significant undertaking, and while the NEMS Board of Directors has long recognized the need for a new logo, we also recognized the importance of taking the time to get it right.
I am grateful for all of the hard work that our group put into making this new logo become a reality. We wanted a logo that was exciting and clearly represented who we are and what we do. We also wanted a logo that our racers would be proud to call their own.
With this in mind, careful attention went into every detail from the facial features to the line around the gate. One special feature embedded within the new logo is the six mountain peaks representing each of the six New England states in our region. Yes, even Rhode Island!
For those interested in reading about the full story behind the new logo, be sure to check out the NEMS Racing blog post: Rebrand: The Story Behind NEMS Racing's New Logo.
To celebrate the release of our new logo, NEMS will also be launching a merchandise line that will have you looking "racer ready" both on and off the snow. We will have more details on where you can purchase NEMS Racing gear in the next few days, but you might want to start making room for some new clothing now.
I am excited to begin the next chapter in our organization’s history and I look forward to having you all be a part of it.
Thanks,
Matt Mitsis
President
NEMS Racing